Blogs have numerous benefits, when used correctly, and may be a tool that can help you grow your business. Let’s take a look at some of the uses and specifically how blogs can impact your search engine rankings, while supporting your SEO efforts.
Many of my customers are business owners over 40, as am I, and when I surface the idea of utilizing a blog to drive website traffic and build credibility their eyes often glaze over.
Did you know that an improperly set up Google AdWords and other pay per click advertising campaigns can cost a small business thousands of dollars over the course of a year? One element that can reduce the waste is the target of the keywords. It’s important for the keywords in your pay per click advertising campaigns to be categorized properly and fit the intended audience. (more…)
