DLC&A Internet Marketing Blog

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Archive for August, 2009

Manufacturers Investing in the Web

August 20, 2009 By: Duane Coleman Category: SEO - Search Engine Optimization, Uncategorized

I recently read an article that I found very telling.  It appeared in the August 18 edition of Adweek and it provides insight into manufactures shifting marketing dollars toward online initiatives.  The findings were based on a new GlobalSpec report. 

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Pay Per Click Alone May Not Be Enough: Maybe It’s A Design Issue

August 18, 2009 By: Duane Coleman Category: Google AdWords, Internet Marketing, Pay Per Click Advertising

We often come across business owners who are looking for help with their Google AdWords or other pay per click advertising campaigns.  In many cases they see the potential, but have had limited success.

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Twitter: A Big Deal For Small and Medium Sized Businesses

August 13, 2009 By: Duane Coleman Category: Social Media Marketing

Most likely, by now you’ve heard at least something about ‘Twitter’ and if you aren’t using it, you may be wondering what the big deal is.  And the more important question is how can it be used for small and medium sized businesses?

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Article Marketing Can Add Fuel to Your Social Media Efforts

August 11, 2009 By: Duane Coleman Category: Social Media Marketing

Article marketing is one of the oldest forms of marketing on the Internet.  It is also considered by some to be one of the easiest and most effective. However, doing it right requires specific skills. 

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E-Commerce Web Analytics: A Must Have For E-Commerce Sites

August 06, 2009 By: Duane Coleman Category: Internet Marketing, Pay Per Click Advertising, SEO - Search Engine Optimization, Social Media Marketing, Web Analytics

I recently completed a Google Analytics and website competitive assessment for an entrepreneur who is evaluating the purchase of an e-commerce business. 

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