DLC&A Internet Marketing Blog

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Related Searches: Another Way To Identify Potential Keyword Phrases

November 23, 2009 By: Duane Coleman Category: Internet Marketing, SEO - Search Engine Optimization

Ever wonder what the search terms that are occasionally found at the bottom of the Google search engine results page represent?  These keyword phrases are known as Related Searches and they are intended to make it easier for searchers to find the information that they are looking for.

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Forrester Web Analytics Report Provides Insight Into Analytics Key Trends

October 08, 2009 By: Duane Coleman Category: Web Analytics

Yesterday’s Google Analytics blog featured an important web analytics study from Forrester Consulting.  One of the studies findings is around the role of people and web analytics technology. 

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SEO Is About Outcomes

October 07, 2009 By: Duane Coleman Category: SEO - Search Engine Optimization

A client recently shared a story regarding a conversation they had with their web development firm.  The client was informed by the developer that they also did SEO (search engine optimization), which came as a surprise. 

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SEO/Website Competitive Assessment: A Tool That Can Help You Know Where You Stand

September 12, 2009 By: Duane Coleman Category: SEO - Search Engine Optimization

We  recently completed a website competitive assessment for a website developer and her client.  The client had been working with an SEO firm for a couple of years and wanted to determine what was being done and what could be done to improve the effectiveness of his SEO effort.  The site had generated very few leads. 

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Social Media Marketing Takes Time: Plan Accordingly

September 04, 2009 By: Duane Coleman Category: Social Media Marketing

Social media marketing can offer significant benefits for small and medium sized businesses, yet it takes time and/or other resources to do it right.

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